Özyeğin University, Çekmeköy Campus Nişantepe District, Orman Street, 34794 Çekmeköy - İSTANBUL

Phone : +90 (216) 564 90 00

Fax : +90 (216) 564 99 99

E-mail: info@ozyegin.edu.tr

Courses

Courses

I. TERM

IDE 101 Principles of Design (2-6) (8 ECTS)
Provides a working knowledge of the basic elements and principles of design that will guide students on their pursuit to give form to ideas. The course will help students to attain an understanding of basic design concepts, visual thinking and design materials, as well as gain compositional skills through the use of formal and spatial elements. The goal of the course is to expand students’ intellectual, visual and technical abilities besides encouraging and nourishing creative approaches to problem solving.

IDE 103 Design Visualization I (2-4) (4 ECTS)
Concepts of drawing (perception, line, proportion, composition); basic geometric forms, product geometry, composition, ratio in perspective, orthographic views, auxiliary views, multi-view sketching, isometric perspectives, shade and shadow in a perspective, complex form definitions, patterns and sections, page layout, graphical layout, backgrounds; 2 dimensional and 3 dimensional thinking skills.

IDE 105 Introduction to Industrial Design (2-0) (2 ECTS)
Basic information about the discipline and the profession of industrial design, the phases of the industrial design process; concepts for form, function, use and user in industrial design, the importance of human factors in design; the relationship among industrial design, engineering, materials, manufacturing technologies, economy, marketing, innovation, culture and communication; contemporary and global factors in design; introducing the history of the industrial design profession, the development of industrial design in Turkey.

IDE 107 Statics and Strength of Materials (3-0) (2 ECTS)
Basic principles of statics, force vector, the effects of geometry, rigidity and flexibility, equilibrium of rigid body and structures, planar forces, shear stress, torsion and bending; physical and mechanical nature of materials.

MATH 101 Mathematics for Social Sciences I (3-0) (6 ECTS)
To introduce the student to the basic concepts of Calculus, and to establish a solid mathematics background for the technical courses in the following years.

ENG 103 English I (1-2) (4 ECTS)
Students practice their spoken and written communication skills in English using academic vocabulary and language forms and functions in a variety of general contexts.

TLL 101 Turkish Language and Literature I (2-0) (4 ECTS)
This course is intended to develop sophistication in spoken debate of complex ideas. It covers characteristics of Turkish language and selected works in Turkish Literature. Emphasis is placed on reading, critically examining and discussing selected prose, stories and poetry. Correct use of Turkish will be discussed with examples of narration defects, punctuation and spelling mistakes etc. and historical and cultural foundations of literary texts will be analyzed.

II. TERM

IDE 102 Design as Creative Problem Solving (2-6) (8 ECTS)
Introducing design as creative problem solving method; problem definition and decomposition; introducing the creative problem solving tools and techniques; divergent and convergent thinking, brainstorming, mind-mapping and such; the use of creative problem solving tools in experimental design projects.

IDE 104 Design Visualization II (2-4) (4 ECTS)
Representation of design ideas through developing manual visualization skills by sketching, traditional rendering, diagramming, prototyping experiences using scenarios, storytelling and narration techniques.

IDE 106 Model Making (1-2) (3 ECTS)
Developing skills in 3 dimensional modeling; basic conventional model making techniques; scales; the methods of modeling paste, forming foam and plaster; using cartoon, plastic sheet, cardboard and acrylic for modeling; creating awareness about the aesthetic and tactile properties materials in model making.

IDE 108 History of Art and Design (3-0) (3 ECTS)
The course will focus on the aesthetic and historical evaluation of artists, styles and cultures from the early civilizations to modern era including elementary theories of early modern and modern art and design with an emphasis on the social aspects of art. The course will look at Art and Design in the context of the time and culture in which was created. The course seeks to introduce a broad view of art history with special emphasis on major trends and movements in the visual arts.

IDE 110 Research for Design (2-2) (4 ECTS)
The scope of research in general; understanding the conceptual foundation of research methodology; the need for research in design; the research methods used in the design process; interviews and interviewing techniques, focus groups; observations, participant observations; ethnographic research for design, video ethnography, creating personas and scenarios, storytelling, visual and verbal narrations.

ENG 104 English II (1-2) (4 ECTS)
Students improve their spoken and written communication skills in English using academic lexis, complex language structures and upper-intermediate language functions in various general contexts.

TLL 102 Turkish Language and Literature II (2-0) (4 ECTS)
This course is intended to develop sophistication in written debate of complex ideas. It covers selected works in Turkish Literature and different approaches to literature to answer the question why we read fictional works. Emphasis is placed on reading selected novels, stories and drama, and writing analytic papers on them. Correct use of Turkish will also be discussed with examples of narration defects, punctuation and spelling mistakes etc. during the course.

III. TERM

IDE 201 Design Studio I (2-8) (10 ECTS)
The phases of the design process; the concepts for creativity and innovation; the relationship among meaning, concept and form; the use of the methods and tools for the design process through exploring several design problems focusing on physical and functional requirements based on user-product interaction, visual appearance and manufacturing aspects; developing presentation techniques through design ideas.

ARCH 203 Computer Aided Design I (2-2) (4 ECTS)
The softwares that are gives possibility to students usage of computer aided drawing and design are introduce in this course; introduction to 2 and 3 dimensional drawings by using graphic implication softwares.

IDE 205 Prototyping (1-2) (2 ECTS)
Introduction to techniques for prototyping; computer aided manufacturing techniques for prototyping; the use of laser cut, 3D CNC and rapid prototyping for modeling the product design piece; introduction to the conceptual tools for prototyping experiences and services such as paper-prototypes, video prototypes, role-playing and the like.

IDE 207 Materials and Manufacturing (4-0) (4 ECTS)
Introduction to basic manufacturing processes in relationship to industrial design, focusing on the nature of materials and the manufacturing, analyzing the relationships among form, function, material selection and production methods for product design; manufacturing methods such as metal casting, metal forming and shaping, plastics molding and shaping, injection molding, dust technology and rapid prototyping.

IDE 209 Contemporary Art and Design (3-0) (2 ECTS)
A critical survey of the major movement and paradigms of art and design of the 20th century. The course will focus on the aesthetic and historical evaluation of artists, styles and cultures from the early civilizations to modern era including elementary theories of early modern and modern art and design with an emphasis on the social aspects of art. Special attention will be given to crucial problems such as the relation of art and politics, art’s response to mass media and consumer culture, and the understanding of terms such as “modern,” “avant-garde,” and “postmodern.”

COD 305 Interaction Design (2-1) (4 ECTS)
Introducing the interaction design discipline and profession; brief overview on the evolution of interaction design as a profession; the shift from understanding products as objects to understanding products as events and experiences; the role of information and communication technologies in this convergence; the professions affecting the development of interaction design such as industrial design, human-computer interaction, cognitive psychology, architecture and such; introducing the tools and methods for interaction design process; interface design; interactive and time-based media for designers; discussing examples from the every-day life of people in terms of interaction design; a series of hands-on, studio based exercises for understanding the interaction design practice, its evolution and connection with especially industrial design, interactive media design, the design process and how to use the tools and methods in a creative way in the design process.

SEC 201 Introduction to Sectors I (0-2) (2 ECTS)
The course will deepen students’ knowledge of work life and industry profile in each of the following four sectors: Financial, Information and Communication Technologies, Social and Emerging sectors. Students will not only be provided with sectoral information, they will be equipped with tools and skills to find and interpret most relevant and up to date industry data. Extensive sectoral information will be enhanced by expert guest lecturers from the business world, visits to firms, first hand brief industry experience, as well as case studies.

IDE 001 Summer Practice I (0-2) (2 ECTS)
The aim of this summer practice is for practicing the conditions of the manufacturing company's/institution's environment; communicating with the staff in an appropriate way; contributing to and observing the activities related with the manufacturing environment and processes in the manufacturing company/institution.

IV. TERM

IDE 202 Design Studio II (2-8) (10 ECTS)
Introduction to establishing design criteria and scenarios; issues on innovation, creative thinking process, design and user-product interaction; design solutions with a conceptual approach for manufacturing processes, material quality and basic finishing properties; issues of production processes, manufacturing techniques and feasibility; the use of research methods and ergonomics in the design process; transferring the research data to into products.

IDE 204 Computer Aided Industrial Design (2-2) (4 ECTS)
Computer aided industrial design representation techniques which take place in design, material editing and rendering techniques through 2D and 3D representations with up-to-date package of related software; surface modeling, NURBS modeling; developing a concept sketch from scratch to an advanced 3D computer model.

IDE 206 Human Factors in Design (3-0) (3 ECTS)
The study of human factors methods and principles for the design and evaluation of the relationship among users, products and services around in terms of physical, biomechanical, and cognitive aspects; Dimensions of people and the concept of anthropometry; the concept of interface and basics for creating user-smart product interactions.

IDE 208 Interaction Design for Products and Services (2-1) (4 ECTS)
The basic principles of designing interactions for products and services where the focus is on people’s needs, choices and experiences rather than the technological capability involving all the stakeholders in the design process; introducing and practicing fundamental concepts, tools and methods for the design process through cases; co-designing, envisioning, testing and prototyping, role-playing, touch points and the like.

IDE 210 History of Industrial Design (3-0) (3 ECTS)
An introduction to the social, political, technological, and artistic forces, as well as the unique individuals that shaped the twentieth century in design from the Industrial Revolution till contemporary era. Topics will include collaborations between art and industry; mass production; changing patterns of consumption; the social and/or technological impact of industrial design and form; changes in production techniques’ in parallel to artistic, cultural and social changes.

BUS 101 Introduction to Business I (Decision Making) (2-0)(4 ECTS)
In this course, you will be introduced to basic management practices, terminology, and methodologies. Cases will be utilized from the major business functional areas such as accounting, marketing, finance, and operations. The goal is to have students critically examine business situations using quantitative data analysis in a Microsoft Excel environment and be able to offer qualitative solutions. Labs are used extensively to familiarize students with advanced spreadsheet techniques and functionality. Topics covered include financial statements, breakeven analysis, sales forecasting, statistical analysis, pricing and elasticity, present value analysis, optimization. The course is designed for students with various backgrounds from engineering to business.

SEC 202 Introduction to Sectors II (0-2) (2 ECTS)
The course will deepen students’ knowledge of work life and industry profile in each of the following four sectors: Retail, Health, Tourism and Real Estate, Production and Emerging sectors. Students will not only be provided with sectorial information, they will be equipped with tools and skills to find and interpret most relevant and up to date industry data. Extensive sectorial information will be enhanced by expert guest lecturers from the business world, visits to firms, first hand brief industry experience, as well as case studies.

V. TERM

IDE 301 Design Studio III (2-8) (10 ECTS)
Projects that focus on specific aspects of design problems for consumer products, services or systems considering brand identity, market research, user research data and manufacturing possibilities in an appropriate context using the knowledge gained from the first three design studios. The use of creative, theoretical, technical and entrepreneurial skills in a business environment; an emphasis on the use of a systematic process for the design and development of products that are useful, usable, desirable and feasible, the interactions with engineering, marketing and other professionals in the same activity.

IDE 303 Design Strategy and Management (2-0) (2 ECTS)
The introduction of different business contexts where industrial designer is involved in; defining design disciplines; definitions and the scope of design management; development of design strategy and management; the role of design as a strategic and a competitive business tool; design-led innovation, design as process; human resources for design; different models of using design expertise; organisational culture and design.

MKTG 201Marketing (3-0) (6 ECTS)
This course aims to introduce you to the basic principles underlying modern marketing theory and practice. Marketing principles are examined in relation to wide variety of products and services, in both commercial and non-commercial domains. A strong emphasis is placed on how to develop, assess and implement effective marketing programs in diverse contexts. Additionally, some issues in marketing will be explored because of their broader bearing on the society in which we live; thus, the course intends to give a well-rounded view of contemporary marketing and marketplace. Topics include the marketing concept and orientation, segmentation and positioning, buyer behavior analysis, and marketing mix-product, price, promotion, distribution-decisions.

HIST 201 Principles of Ataturk and History of the Turkish Republic I (2-0) (4 ECTS)
This is the first of a sequence of two term-courses that focus on the political, economic, social, and cultural history of the late Ottoman Empire and the Republic of Turkey. It addresses issues related to why and how the Ottoman Empire ended; why and how the Republic of Turkey came onto the agenda; what the nascent Republic inherited from the Empire in terms of the relationship between state and society; and what kind of nation and nation-state was imagined in Early Republican Turkey.

IDE 002 Summer Practice II (Office) (0-2) (2 ECTS)
Practical studies to understand the professional approaches in a design office.

VI. TERM

IDE 302 Design Studio IV (2-8) (10 ECTS)
Creating innovative and critical concepts; carrying out projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing design methodology; developing a creative approach for defining the design problem and preparing a strategy for how to formulate the design solution to those problems based on systems of design, functional coordination and corporate identity.

IDE 304 Design, Consumption and Culture (3-0) (3 ECTS)
The course will explore the complexities of relationship with design and consumption in relation to culture. It will explore the ways in which the paradigm of design as a cultural field continues or replaces the paradigm of consumption in social identities and individual lifestyles. The course offers theoretical discussions on design products, which is not only about use, but about taste and cultural competence, and its relation to consumer culture.

BUS 102 Introduction to Business II (Entrepreneurship) (2-0)(4 ECTS)
A survey course that covers the major functional areas of business from an entrepreneurship perspective, culminating in the preparation and presentation of student-prepared business plans. Students will evaluate real-world business plans, learn the step-by-step process of preparing business plans, and interact with local entrepreneurs.

HIST 202 Principles of Ataturk and History of the Turkish Republic II (2-0) (4 ECTS)
This is the second of a sequence of two term-courses that focus on the political, economic, social, and cultural history of the late Ottoman Empire and the Republic of Turkey. It addresses issues related to Turkey’s experience with democracy during the cold war period; import-substituting industrialization in the 1960s and 1970s; the open economy of 1980s and its political, social and cultural outcomes; and Turkey-European Union relations and their impact on the relationship between state and society in Turkey.

VII. TERM

IDE 401 Design Studio V (2-8) (10 ECTS)
Creating innovative and critical concepts; carrying out projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing design methodology; developing a creative approach for defining the design problem and preparing a strategy for how to formulate the design solution to those problems based on systems of design, functional coordination and corporate identity; gaining more sophisticated verbal and visual presentation skills; developing potential form of use for future needs.

IDE 403 Professional Practice and Portfolio Design (3-0) (4 ECTS)
Professional practice in industrial design and expectations in the business world; entrepreneurial, teamwork and time management skills; seminars from professional; basics for preparing a curriculum vitae and a portfolio in terms of scope, content and aesthetic factors; designing a portfolio and curriculum vitae in the end of the course.

IDE 003 Summer Practice III (Factory) (0-8) (4 ECTS)
Practical studies chosen according to the track specialization areas for understanding the work scope and the environment.

IDE 437* Service Design Studio (2-8) (10 ECTS)
Creating innovative service design concepts; undertaking service design projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing service design methodology; developing a creative approach for defining the service problem and creating strategies for how to formulate service design solutions to those problems based on the coordination of experience design, functional requirements and corporate identity; gaining more sophisticated presentation skills; developing innovative design proposals for future needs.

IDE 447* Interaction Design Studio (2-8) (10 ECTS)
Creating innovative interaction design concepts; undertaking design projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing interaction design methodology; developing a creative approach for defining the interaction problem and creating strategies for how to formulate design solutions to those interaction problems based on the coordination of experience design, functional requirements and corporate identity; gaining more sophisticated presentation skills; developing innovative design proposals for future needs.

IDE 457* Design Management Studio (2-8) (10 ECTS)
Creating innovative design management strategies; undertaking design management projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing design management methodology; developing a creative approach for defining problems and creating strategies for how to formulate design management solutions to those problems based on the coordination of design resources, commercial requirements and corporate strategy; gaining more sophisticated manegarial skills; developing innovative strategic design proposals for future needs.

IDE 477* Furniture Design Studio (2-8) (10 ECTS)
Creating innovative design concepts for furniture; undertaking furniture design projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing design methodology for furniture and relayted products; developing a creative approach for defining problems and creating strategies for how to formulate design solutions to those problems based on the coordination of experience design, functional requirements and corporate strategies ; gaining more sophisticated presentation and implamentation skills; developing innovative furniture design proposals for future needs.

IDE 487* Fashion and Accessories Design Studio (2-8) (10 ECTS)
Creating innovative fashion and accessories design concepts; undertaking design projects that require a specific content and scope in terms of track specialization areas considering cultural, social and environmental factors; focusing on establishing design methodology; developing a creative approach for defining possibilities in the fashion and accessories fields, and creating strategies for how to formulate design proposals for those based on the new trends and life styles, market requirements and technological developments; gaining more sophisticated presentation skills; developing innovative design proposals for future needs in the fashion and accessories industries.

VIII. TERM

IDE 402 Design Graduation Project (0-12) (14 ECTS)
Providing a venue for senior students to apply the design knowledge and skills that they gained throughout the undergraduate education; working on a complete and thorough design project from conception to production or development, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions, companies and industries for realizing their research and design; enabling the students to carry out a real-life design project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing the design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting the design solution together with a detailed report documenting the whole research and the design process.

IDE 404 Design Protection and Legal Issues (2-0) (4 ECTS)
National and global intellectual property legislation, types of contracts, national labor and the related legislations; types of contracts; the concept of ethics; research ethics, design ethics, ethics for professional studies; legal transactions, types of legal transactions, types of rights, conditions of acquiring and loosing rights, rights on intellectual properties and designs.

IDE 438** Service Design Graduation Project (0-12) (14 ECTS)
Providing a specific venue for senior students to apply their design knowledge and skills gained throughout the undergraduate education; working on a complete and thorough service design project from conception to development, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions, companies and industries for realizing their research and design; enabling the students to carry out a real-life service design project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing a service design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting the design solution together with a detailed report documenting the whole research and the design process.

IDE 448** Interaction Design Graduation Project (0-12) (14 ECTS)
Providing a specific venue for senior students to apply their design knowledge and skills gained throughout the undergraduate education; working on a complete and thorough interaction design project from conception to development, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions, companies and industries for realizing their research and design; enabling the students to carry out a real-life interaction design project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing an interaction design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting the design solution together with a detailed report documenting the whole research and the design process.

IDE 458** Design Management Graduation Project (0-12) (14 ECTS)
Providing a specific venue for senior students to apply their management knowledge and skills gained throughout the undergraduate education; working on a complete and thorough design management project, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions, companies and industries for realizing their research and design; enabling the students to carry out a real-life design management project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing a design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting a strategic design solution together with a detailed report documenting the whole research and the design process.

IDE 478** Furniture Design Graduation Project (0-12) (14 ECTS)
Providing a specific venue for senior students to apply their design knowledge and skills gained throughout the undergraduate education; working on a complete and thorough furniture design project from conception to development, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions and companies for realizing their research and design; enabling the students to carry out a real-life furniture design project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing a furniture design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting the design solution together with a detailed report documenting the whole research and the design process.

IDE 488** Fashion and Accessories Design Graduation Project (0-12) (14 ECTS)
Providing a specific venue for senior students to apply their design knowledge and skills gained throughout the undergraduate education; working on a complete and thorough fashion and accessories design project from conception to development, typically industry sponsored and relating to the sponsor's business; using professional skills to create network with interested institutions, companies and industries for realizing their research and design; enabling the students to carry out a real-life fashion and accessories design project individually considering the facilities and limitations of the companies and the requirements and the tendencies of potential markets; developing an creative approach for defining the design problem and preparing a strategy for developing a solution; managing a fashion and accessories design project with an intensive exploratory approach to the issues related with the design problem and to research the needs of consumers, stakeholders and industries; presenting the design solution together with a detailed report documenting the whole research and the design process.

RESTRICTED ELECTIVES (PROGRAM)

IDE 311 Design Ethnography (3+0) 3 ECTS
The importance of ethnographic research in design and innovation; basics of ethnographic research for design; understanding people and the social context; ethnographic research techniques; observing, interviewing and recording processes as they occur in their natural settings; observation and interview types; field guides, video ethnography, cultural probes, personas; transferring the ethnographic research data into the design process.

IDE 312 Traditional and Contemporary Crafts (3+0) 3 ECTS
The historical and theoretical background of contemporary crafts; understanding craft practice in terms of traditional and contemporary approaches: the consumption of crafts and understanding its role in societies; the role of museum sector, galleries and fairs as being related with the consumption of crafts; the role of crafts at home and the perception of crafts activity in the media.

IDE 313 Color in Industrial Design (3+0) 3 ECTS
Introduction to color; creating an understanding of color, color action and color relationships; the relationship among color, form, materials, proportion, function and composition; the connection among color, information and signage; gaining knowledge on how to use color in industrial design.

IDE 314 Sustainable Materials and Processes (3+0) 3 ECTS
Introducing the basics of sustainability concept and life cycle analysis; exploring life cycle analysis based on several existing products beginning from raw material mining to disposal focusing especially on the use of natural resources, energy use, toxicity and decomposition.

IDE 315 Anthropometrics in Design (3+0) 3 ECTS
The role of anthropometrics in design; human body- structure and function, posture, movement and biomechanics; the importance of statistical data that are used to optimize products and spaces in societies for the use of body dimensions; the changes in life-styles that affect body dimensions and anthropometrics; design process and the critical importance of anthropometrics.

IDE 331 Introduction to Service Economy and Design (3+0) 3 ECTS
The increase of service sector in industrialized economies; the factors for the development of services; the shift from product based manufacturing industries to experience based service industries; service economy within relationship to the experience economy; products, environments and systems with higher and more complex service components; the role of information and communication technologies in services; financial, hospitality, retail, healthcare, tourism, educational, distribution, consumer and public services; experiences with brands as an example for the service economy; introducing service design; theory and concepts; service design tools and methods; the role of service design in different business contexts; service, service ecologies, innovation and enterprise; the concept of users and stakeholders in service design; actors in service design projects; the roles of industrial design and interaction design within connection to service design.

IDE 332 Introduction to Methods for Designing Interactions and Services (3+0) 3 ECTS
Introduction of the tools and methods for designing interactions and services; the use of the tools and methods in appropriate stages and contexts of the service design project; front stage / back stage interactions; touch-points, customer journey maps; blueprinting, co-creation, mood boards, actors map, rough prototyping, experience prototypes, mock-ups, role playing, story-telling, cognitive walkthrough, use cases, personas, cultural probes, design games and prototyping for services; visualization of the tools and methods; studying on several design cases that highlight the use of different tools and methods.

IDE 341 Introduction to Experience Design (3+0) 3 ECTS
The definition and the scope of experience design; the shift from products as objects towards products as experiences; the role of culture, branding, marketing and users within relationship to experience design; taking a holistic view on experience design embracing designing products, interactions, retail, services and systems; exploring experience design with case studies.

IDE 342 Prototyping and Testing in Service Design (3-0) (3 AKTS)
This course aims to provide a deeper understanding of service design through exploring current prototyping and testing tools used to develop and evaluate service design projects. By the end of the course, students will be able to develop their own service design projects and demonstrate its feasibility through prototyping and testing. The course requires regular attendance, in-class participation and feedback discussions. Students’ performance will be graded according to project applications and written reports as well as in-class participation and daily attendance.    

IDE 362 Introduction to Packaging Design (3+0) 3 ECTS
Introducing the basics of packaging design; the importance of and the relationship between different materials and forms for packaging design; packaging and its connections with brand identity and marketing at local and global scale; economic, environmental and sustainability issues considered with packaging.

IDE 381 Introduction to Fashion, Shoe and Accessories Design (3+0) 3 ECTS
Basic information about the discipline and the profession of fashion, shoe and accessories design; the phases of fashion, shoe and accessories design process; the importance of textiles, the nature of textiles and other materials for fashion, shoe and accessories design; the relationship between trends and fashion, shoe and accessories design; brief information about production techniques and technologies; contemporary, traditional, local and global factors; introducing the history of fashion, shoe and accessories design profession and the development of the profession in Turkey.

IDE 382 Jewelry and Accessories Design (3+0) 3 ECTS
Introducing traditional and industrial production techniques for jewelry and accessories design; the importance of materials in jewelry and accessories design and production; the relationship between trends and jewelry and accessories design; contemporary, traditional, local and global in jewelry and accessories design; factors exploring successful examples; workshops on traditional and contemporary jewelry and accessories design.

IDE 411 Co-creation and Social Innovation by Design (3+0) 3 ECTS
Understanding co-creation; co-creation going beyond the existing forms such as ‘engagement’, ‘involvement’ and ‘user-centred’ approaches towards embracing all the stakeholders starting from the first stage in the design and development of products and services; introduction of the tools and methods for co-creation; fundamentals of social innovation and its relationship with design; introducing the landscape, terminology and various forms such as product design, interaction design, service design and business models that social innovation takes place; social innovation within connection to working conditions, education, community development and health that extend and strengthen the civil society; examples of case studies and on how design is used to solve issues as an approach, a way of thinking and a strategic tool.

IDE 412 Visual Culture in Turkey (3+0) 3 ECTS
The course will provide a survey on the visual culture of Turkish history from the late 19th century Ottoman period till contemporary times. In the late Ottoman period, with its Westernization project, there has been a gradual transition from Ottoman artistic tradition to Western style visuality. This paradigm shift in visual culture has been institutionalized in the Republican period as state politics of modern Turkey. Since then, the visual culture follows a very complex and sui generis pattern, directly affected by socio-cultural and political history of Turkey. Hence, we witness the birth of an autonomous and prolific contemporary visual culture in Istanbul, an eventful city. The course intends to give an understanding of our contemporary visual culture with particular emphasis on the determining social and cultural changes throughout history.

IDE 413 Advanced 3D Modeling and Visualization (3+0) 3 ECTS
Introducing professional presentation techniques; rendering in mix-media; photo-realistic views; understanding and gaining skills on advanced techniques in computer aided 3D modeling and visualization.

IDE 414 Trend Analysis (3+0) 3 ECTS
The definition and scope of trend analysis; trend analysis as a way of exploring patterns that could lead to future quality problems and forecasting future demand periods; tendencies, population and different types of consumer groups; trend analysis in coherence with corporate strategy, market developments and market opportunities.

IDE 415 Introduction to Inclusive Design (3+0) 3 ECTS
Basics of inclusive design; investigation of characteristics and man–environment relationship; design accessibility and the importance of it in different environments such as public, health-care, residential, children focused and urban environments; children, ageing populations and divergence in physical capabilities; evaluating the different research approaches and methods for inclusive design; key elements for creating enhanced solutions that accommodate inherent accessbility for a wide range of people at different ages, different abilities and disabilities.

IDE 431 Branding and Marketing of Services (3+0) 3 ECTS
Introducing the relationship between brand identity and marketing; the characteristics of service branding and marketing; how marketing in service-producing organizations differs from marketing in manufacturing organizations; the difference between branding and marketing of services versus products; the discussion of the concepts, tools, and ideas that shape branding and marketing decisions in service businesses; the strategies for satisfying customers and creating customer loyalty; building and maintaining a strong service brand and marketing strategy.

IDE 451 Managing Design Process (3+0) 3 ECTS
Introducing design process, the phases of design process and their management; assembly of the project team, design briefing, formation of the design team; creating, refining and choosing design concepts, design development, prototyping; coordination and management of design process, post-project review.

IDE 472 Materials and Manufacturing Processes in Furniture Design (3+0) 3 ECTS
Introduction to the basics of materials and manufacturing processes in relationship to furniture design, focusing on the nature of materials and manufacturing; analyzing the relationships among form, function, material selection and production methods for furniture design.

IDE 481 History of Fashion Design (3+0) 3 ECTS
The course will provide a survey of the history and evolution of fashion from ancient times to present day. The customs, habits and reasons-practical, cultural, political and sociological- that affects fashion in each historical period will be traced. Emphasis will be on critical thinking and making connections that are relevant to understand today’s fashion trends.

IDE 482 Fashion and Accessories Marketing (3-0) 3 ECTS
This course is a basic introduction to fashion and its accessories and it focuses on the integration of fashion marketing concepts. Throughout this course, students learn briefly about the discipline and the profession, consumer behavior, design, merchandise positioning, brand imagery, targeting and segmentation of an apparel and other fashion products as well as the interaction between fashion and its accessories.

IDE 483 Materials and Manufacturing Processes in Shoe Industry (3+0) 3 ECTS Introduction to the basics of materials and manufacturing processes in relationship to shoe design and industry, focusing on the nature of materials and manufacturing; analyzing the relationships among form, function, material selection and production methods for shoe design.

Electives (Faculty)

ARCH 404 Project Management (1-2) (4 ECTS)
ICM 319 History of Furniture (2-0) (3 ECTS)
ICM 204 Furniture Design (1-2)(4 ECTS)
ICM 312 Interaction of Art and Space (2-0) (3 ECTS)
ICM 314 Interaction Culture and Space (2-0)( 3 ECTS)
COD 207 İnteraktif Tasarım Araçları (1-2) (2 ECTS)
COD 414 Göstergebilim ve Görsel Kültür (2-0) (3 ECTS)
COD 312 İkon Tasarımı (2-0) (3 ECTS)
COD 413 İnteraktif Sistemler için Kullanıcı-Odaklı Tasarım (2-0) (3 ECTS)
COD 314 Sayısal İllüstrasyon (2-0) (3 ECTS)
COD 322 Tasarım Rol Oynama (2-0) (3 ECTS)
COD 421 3Boyutlu Animation (2-0) (3 ECTS)
COD 422 Sahne Tasarımı (2-0) (3 ECTS)

Electives (non-Faculty)

ME 373 Technology and Society (2-0)( 2 ECTS)
MIS302 E-Business and E-Commerce (3-0) (6 ECTS)
MGMT 202 Organizations (3-0) (6 ECTS)
MGMT 401 Technology and Innovation Management (4-0) (6 ECTS)
MGMT 313 New Venture Creation (3-0) (6 ECTS)
MGMT 402 Strategy (3-0) (6 ECTS)
MKTG 313 Marketing Strategy (2,5-0) (6 ECTS)
PSYC 201 Cognitive Psychology (3-0) (6 ECTS)
PSYC 202 Learning and Memory (3-0) (6 ECTS)
PSYC 205 Social Psychology (3-0) (6 ECTS)
PSYC 300 Cross Cultural Psychology (3-0) (6 ECTS)
ENTR 301 Entrepreneurship (3-0) (6 ECTS)
ENTR 302 Technology and Innovation Management (3-0) (6 ECTS)
ENTR 303 Idea Creation and Opportunity Assessment (3-0) (6 ECTS)
ENTR 508 Organizational Behavior and Leadership (3-0)(6 ECTS)
MKTG 415 Consumer Behavior (3-0) (6 ECTS)
CS 472 Mobile Programming (3-0) (6 ECTS)
GARM 404 Leadership and Organizational Development (3-0) (5 ECTS)
HUM 319 Philosophy Goes To Movies: Introduction to Philosophy (3-0) (4 ECTS)